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Grow Your Patient Referrals With a Great Patient Experience
Go back a few decades and running a healthcare practice was simpler. SEO didn’t exist and neither did the internet. Prospective patients weren’t comparison shopping clinics determined to find the...
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Where Do We Go From Here With Social, Racial, and Ethnic Diversity in Dentistry?
Dentistry delivers a diverse collection of services. But does the industry’s diversity of care solutions match the diverse cultural landscape? That’s a good question. And it’s one gaining traction from...
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5 Must-Have Features for Healthcare Website Designs
A visit to your practice’s website is often the first meaningful interaction a potential new patient has with your business. It’s your virtual front office that needs to be inviting...
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10 Web Design Tips Every Doctor Should Know
By Dr. Greg Grillo From telehealth visits to trustworthy information for self-diagnosis, consumers look to the internet for their healthcare needs. And they’re following the experience they’ve discovered that works...
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Leading Edge Technology with Apteryx XVWeb: Artificial Intelligence and Dental Imaging
We invite artificial intelligence into our homes with Amazon’s Alexa, Roomba, and Netflix. We carry AI technology in our pockets, too. Our phones unlock using facial recognition technology and use...
What’s Attribution in Healthcare Marketing?
How The Jeans You Bought Online Explain the Patient Journey By Dr. Greg Grillo Digital marketing involves a web of interconnected pieces that move consumers towards action. For our medical...
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The Productive Power of a Synchronized Dental Back-Office Workflow
Synchronization is an appropriate description. It has big-time application to improving your dental practice back-office workflows. First, let’s clarify (for this discussion) who the back-office is. The primary focus here...
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Score 3 Key Wins With Patient Membership Plans
By Dr. Greg Grillo Running a successful practice has always required quick reactions to broader market forces. But COVID-19 changed job-related dental benefits that many people took for granted, and...
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Set Your Dental Hygienists Up for Success
“A rising tide lifts all boats.” That quote has primary reference to economic conditions and forecasts. But in principle, it could certainly apply to your practice culture and how you...
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